About WP Lab

Building WordPress Tools Since 2012

We’re a small team of developers who believe ecommerce shouldn’t be complicated.


Our Story

WP Lab started with a simple problem: connecting WooCommerce to eBay was harder than it needed to be.

In 2012, we built WP-Lister for eBay – a WordPress plugin that actually worked. No bloated features, no subscription lock-in, just a solid tool that let merchants list their products on eBay from their WooCommerce dashboard.

Word spread. Customers told other customers. We never spent a dollar on marketing – we just kept making things work.

Two years later, we added Amazon integration. Same philosophy: make it work, make it reliable, make it something developers can extend and customize.

Today, thousands of merchants across the world use our plugins to manage their multi-channel sales. Some have been with us for over a decade.


What We Believe

Quality over marketing. We’d rather fix a bug in 24 hours than run an ad campaign. Our growth has been entirely organic – customers who found us, tried us, and stayed.

Developer-friendly by design. Our plugins are built to be extended. Custom templates, PHP hooks, clean code. If you need to customize something, you can.

Support that actually helps. When you reach out, you talk to people who know the product inside and out. No call centers, no scripts – just real answers to real problems.

Self-hosted means you’re in control. Your data stays on your server. No monthly API limits, no vendor lock-in. You own your store, you own your data.


By The Numbers

  • Founded: 2012
  • Customers: Thousands of active merchants worldwide
  • Products: WP-Lister for eBay, WP-Lister for Amazon, eBay Importer
  • Support: Same-day response, hotfixes deployed within 24-48 hours
  • Updates: Regular releases, continuous compatibility with WooCommerce & WordPress

The Company

WP Lab is a trading name of DMT Visions Limited, an Irish-registered company.

  • Registration: 735225 (Ireland)
  • Established: 2023 (company), 2012 (products)
  • Location: Remote team across Europe and beyond

We’re a small, distributed team. No office, no hierarchy, no meetings. Just async communication and a shared focus on making things work.


What’s Next

We’re working on the next generation of our tools – modernizing the codebase, improving reliability, and expanding to new marketplaces.

We’re also building Merchant Pulse, a cloud-based platform for merchants who want multi-channel inventory management without the WordPress dependency.

Same team, same values, same focus on things that actually work.


Get In Touch

General inquiries: info@wplab.com
Support: support@wplab.com
Documentation: docs.wplab.com